Check out the latest 7 Rules content: 7 Rules for analyzing your customers’ key user needs. Understanding these key user needs is a core business planning function. A strong user need analysis will speed product tradeoff discussions during product development, and aid marketing in messaging key competitive differentiation during product launch.
Microsoft is embracing central planning. Making a bold move to the “left”, CEO Balmer announced a dramatic reorganization of the company along functional as opposed to product lines. We’ll see how this plays out, but past history suggests poorly. The rational seems to be that Microsoft mangled key points of integration across their product portfolio […]
A sad day for Google Reader users. Noticed on my iGoogle page today that the Google Reader gadget no longer works. Only 2 days until the plug is pulled completely. I’ve migrated over to Feedly, which is fine but just doesn’t seem as comfortable. Reader allowed me to quickly scan many posts daily, with a simple way […]